Empowering Brands with Data-Driven Strategies

With over 16 years in marketing and media strategy, I help brands grow through data-driven campaigns, lead generation, and brand development. From multi-channel media buying to thought leadership and workshops, I provide tailored, results-focused strategies that engage audiences and drive success.

Media & Marketing Magic – Strategic Consulting to Spark Growth, Ignite Engagement, and Make Brands Unforgettable with Jacey Berg LLC!

about us

Comprehensive Media Solutions

Multi-Channel Strategy & Planning

Crafting brand strategies and media plans that drive awareness, engagement, sales and loyalty across diverse audiences.

Channels: TV/Streaming, Radio/Audio, OOH, Digital, Programmatic, Search, Social, Sponsorship, Events, Print, Influencer

Leveraging performance data, A/B testing, and advanced analytics to optimize campaign outcomes and ROI. Experienced with MMM, MTA, brand lift surveys, market testing, and dashboard setup (e.g. Tableau. Looker).

Insights & Analytics

Consumer Insights & Research

Using data and research to identify trends, competitive landscape, understand customer behavior, and inform brand positioning.

Social Media Consulting

Developing tailored strategies to amplify brand voice, reach target audiences, and drive engagement across key platforms. Includes content calendars, trafficking and audience development.

Platforms: Meta, Pinterest, LinkedIn, TikTok, Reddit, YouTube, Snapchat

Cross-Functional Collaboration

Aligning media and marketing efforts with affiliate, site/app, sales, CRM, product, and creative teams for cohesive, results-focused campaigns.

Team Leadership & Mentorship

Building and mentoring high-performing teams, fostering a collaborative and growth-oriented culture.

POV Development & Thought Leadership

Crafting unique, research-backed perspectives that establish your brand as an authority in its field, guiding internal strategy and positioning for public impact.